
Genworth’s Live Well | Age Well Program
It's no secret that living and aging well takes intention and effort, so kudos to you for taking the first step to learn more about how Genworth's Live Well | Age Well Program can help support your aging journey or that of someone you love.
Program overview
With the professional experience of our program's staff and enhanced by our own associates' personal aging and caregiving experiences, we developed our wellness initiative to empower and equip our policyholders to navigate their own aging experience with confidence. Genworth's Live Well | Age Well Program provides information and resources that foster health and independence at home so you can focus on living life on your own terms.
Our program is voluntary and complimentary to eligible policyholders. There is no cost or obligation to participate to access your policy benefits.
The heart and soul of the program are our Wellness & Caregiving Guides who come from various healthcare settings and have expertise in areas like fall prevention, functional rehabilitation, social work, caregiving, and cognitive care, to name just a few. Some members of our team are Mayo Clinic Wellness Coaches. We hear daily that our Guides and the quality experience they provide are what keep program participants coming back for more.
Conversations with our Guides happen over the phone and are scheduled for times that work for you. We always follow up in writing and encourage you to share this information and resources with your medical team and others you trust. We look forward to getting to know you, but we understand your care team will always know you best.

"The expertise of the representatives I have spoken with was very apparent. The representatives are kind and compassionate. I think this is an exceptional program aimed at improved life skills for those who are aging."
What does the program involve?
You're in control of how much effort you put in and how much information you share with us — the only thing it will cost you is time. The first step is to have an initial conversation with one of our Guides so we can better understand and get to know you. We'll ask questions about your home, lifestyle, support network, challenges, and goals. Based on your answers and what we learn about you, it's likely that our Guide will suggest a session he/she thinks you'll benefit from and offer to schedule it for a time that's best for you. This initial conversation takes about 30 minutes, and we've heard and seen it all, so be as honest as you're comfortable being.
Before saying goodbye, we'll ship a complimentary package selected for you based on the things you've shared with us. (You really will find this package to be valuable and useful — either now or in the future.)
We encourage you to participate in any — or all! — of our sessions below.
About our sessions
Home Safety
Most people plan to stay in their home as they age, but accidents, falls, and emergencies in and around the home can significantly impact your quality of life. For some, these accidents can be inconvenient or costly. For others, injuries and the resulting complications can impact independence, your sense of self, and strip away the security our homes are meant to provide while consuming long-term care benefits prematurely. Luckily, these outcomes are often preventable.
Participants of the Home Safety session talk with Guides to learn suggestions you can use now or in the future that will be custom-tailored for your life, circumstances, and home. Our Guides will discuss ways to help you reduce the risk of falling, be better prepared for medical and weather emergencies, and make your home safer for you and your loved ones.
Did you know?
Picking up throw rugs is one of the most simple and effective home safety tips, but we hear daily that many older adults are hesitant to change the aesthetic of their home. Create a safer living space without compromising comfort or style by adding non-slip gripping material and securing the edges with tape. Keep that rug you love so much while making sure it loves you back.
More than half of falls experienced by older adults happen in the home.A For less than $15, a motion sensor nightlight can significantly reduce your risk of falling down the stairs.
Activities for Independent Living
Changes to health and cognition, mobility challenges, muscle deterioration ... these can make chores like cooking, cleaning, managing your medications, and running errands feel like more than a chore.
Participants of the Activities for Independent Living session talk with clinically trained staff about their most difficult daily tasks. We offer suggestions tailored to your specific situation so you can be more self-sufficient and experience less fatigue. We can help you find services and resources in your local community so you’re well-supported and better connected. It is not lost on us that researching the many daily living aids available on the market — things like reachers and dressing aids — can be overwhelming and time consuming, so we offer guidance on equipment and tools we think fit your needs.
Did you know?
Mismanaging medications can result in changes to vision, hearing, and balance, or even a trip to the ER or hospitalization. Using a pill organizer and timer may help ensure the correct medication at the correct dose at the correct time.
When in the shower, try turning that knob from hot to warm. Warm showers help conserve more of your body’s energy while helping to eliminate shortness of breath from a buildup of steam and condensation.B
Emotional Well-being
The unpredictable and challenging nature of the lifestyle changes associated with aging is linked to a decrease in overall emotional well-being, cognitive function, quality of life, and even how long you live.C
In this, our most personalized session, we’ll go as deep as you’re comfortable to help you find more purpose and joy, feel more happiness, and experience more gratitude. We may suggest new ways to enjoy hobbies you once loved, help you identify the emotional fulfillment you’re seeking, nurture relationships that uplift you, or provide ideas on how to eliminate or lessen the aspects of your life that are emotionally taxing.
Did you know?
As we age, self-esteem can take a major hit because of things like facing new or worsening health conditions or feeling a loss of purpose.C Using a journal is a great way to remember and focus on the positive things that are happening. You can document memories, observations, or quotes that inspire and motivate you.
Social isolation significantly increases the risk of dementia, heart disease, and stroke.D To combat this, consider taking advantage of lifelong learning opportunities near you. This can be a great reason to get out of the house, stimulate your brain by learning about topics that pique your interest, and meet new people who share your interests.
Preparing for Caregiving
Taking care of a loved one is more than just completing tasks or meeting needs. It takes compassion and commitment and comes with significant responsibilities and emotional challenges. This session helps you support your loved one while also caring for your own physical and emotional needs.
This session provides practical strategies, helpful resources, and emotional tools to help you navigate caregiving with confidence. It gives you a snapshot of what daily caregiving really looks like. It also covers self-care, setting boundaries, and recognizing signs of stress or burnout.
This thoughtful preparation can help you create a more balanced experience that supports both you and your loved one, making this journey a little easier, gentler, and more fulfilling.
Did you know?
Being prepared as a caregiver helps a loved one feel safer, more comfortable, and emotionally supported, especially during periods of change. Preparation includes understanding the daily physical and emotional demands of caregiving and learning about your loved one’s condition so you can identify helpful services and resources.
Caregivers who plan ahead are better able to manage stress and protect their own health, which lowers the risk of burnout. Just as important is building a strong support network that can provide regular breaks; this allows caregivers to maintain their own mental and physical well-being while continuing to provide quality care.
Caregiver Support
It’s human nature for caregivers to prioritize their loved one’s needs over their own needs. We all do it. Having a care team and practicing self-care are essential to avoid the mental, emotional, and physical burnout that will ultimately affect how well you care for your loved one.
This session is not just for Genworth customers, but for anyone caring for one of our policyholders. You may be anticipating being a caregiver, new to the role, entrenched and fatigued, or somewhere in between. The challenges associated with caregiving are diverse and very specific to each situation, so we’ll spend time learning about your caregiving experience and needs so we can suggest things that could have a meaningful impact. By caring for yourself and being prepared for inevitable changes, you’re caring for those who rely on you.
Did you know?
Having a strong care team is essential. It can make the difference between feeling supported versus feeling isolated and overwhelmed by your caregiving role. Consider making a list of people who have offered their help. Next to each person’s name, write how they can help. Stuck? Think about their strengths and gifts, then pair those with your needs.
It can seem impossible to find time to search for and research support programs and services offered in your local community. Utilize your local Area Agency on Aging as a way to familiarize yourself with what’s available. Doing this today can help you be more prepared for future changes.
Caregiver Support: Cognitive Focus
Caregivers of individuals with cognitive impairment often face challenges that are complex, emotionally demanding, and exhausting. These challenges change over time and are usually hard to predict. It can be deeply heartbreaking when a mother no longer recognizes her child. It can also be painful and frustrating for both the caregiver and the care recipient when cognitive impairment makes it hard to communicate needs and emotions. Mood swings, agitation, anxiety, wandering, or resistance to care may occur, even when the caregiver’s actions come from love and concern.
This session takes these unique challenges and offers practical ways to adapt by drawing on creativity, patience, and flexibility. Our goal is to support you as you navigate this journey while maintaining your own well-being and your loved one’s quality of life.
Did you know?
The top stressors affecting caregivers of individuals with cognitive impairment are care coordination, navigating healthcare, and finding support. Addressing these stressors requires a combination of education, practical support, and emotional care. When caregivers receive support and have access to resources, both they and their loved one enjoy a greater quality of life.
Offering simple choices to loved ones who have cognitive impairment provides a sense of control and dignity, which can reduce resistance to care. Keep choices limited to two clear options. For example, calmly ask “Would you like the blue or green shirt?” instead of open-ended questions. Use familiar routines, avoid rushing, and accept nonverbal cues. This approach supports cooperation while minimizing confusion and anxiety.
Cognitive Support
Receiving a diagnosis that includes cognitive impairment can feel disheartening and overwhelming. Remember, this diagnosis does not define you. You are still you.
This session offers guidance, support, and tools to help you continue to live life on your terms, despite changes to your memory. We will focus on empowerment, dignity, and choice. Together, we will talk about what matters most to you, what feels challenging, and what brings you joy and meaning each day. We will look at where support can help you and what tools and resources could make your daily life easier. The goal is for you to continue living your life in a way that feels like yours and to find practical ways to manage challenges while maintaining as much independence as possible.
Did you know?
Social withdrawal is common among those experiencing memory challenges. Fear, confusion, or embarrassment are often at the heart of this common behavior. Maintaining familiar routines, simplifying activities, and keeping social interactions to small, familiar settings can help significantly.
Along with social withdrawal, people who have memory challenges often experience mood changes, agitation, sleep disruption, anxiety, loss of confidence, and difficulty communicating needs. These can be addressed by keeping routines simple and consistent, and reducing noise and clutter.
“This is the first time I have encountered a program such as this.
The people handling the program are great.
They seem to be caring which is important as we age.”

Want to learn more? Ready to participate?
Call 888-794-0792
Monday - Friday, 8:30 am - 6:00 pm ET
Not ready for Genworth’s Live Well | Age Well Program? Genworth provides complimentary access to an e-learning service through GetSetUp. Explore online classes and easy-to-read articles on fitness, nutrition, technology, daily living, safety at home, emotional and cognitive wellness, and caregiving — all designed specifically for older adults. Read up to date content on Wellness & Caregiving and get your complimentary access code to GetSetUp when you visit MyGenworth.com and click into the Wellness & Caregiving section.
A message from our leader: A moment in caregiving

My 89-year-old grandfather came to visit me and my family recently. He traveled from Florida to Virginia in good health, and we had a full itinerary planned. Sightseeing, family dinners, and evening walks were all on our agenda. Sudden, age-related health conditions were not. I had planned on being a host and a tour guide, and what I quickly became was his caregiver.
Sometimes it happens that way — it’s quick and in a moment everything changes. Sometimes it’s slow — a progressive decline that’s hard to see unless you know exactly what to look for. The aging journey looks different for everyone, and sometimes it’s hard to know what to do.
That’s why we created Genworth’s Live Well | Age Well Program, a voluntary and complimentary wellness initiative designed to help policyholders and their loved ones. The program is administered by health and wellness professionals in the form of one-on-one support sessions, wellness coaching, and access to local and online resources. It covers topics about home safety, advice on how to make daily tasks easier, tips on how to maintain emotional wellness, plus support and resources specifically for caregivers, like me.
We were able to get my grandfather well enough to travel home to Florida, and while we encouraged him to consider moving into a senior living community, he was adamant about staying in his home. Through the tips and advice from the program, we were able to make his house safer and find ways to give him and us peace of mind from states away.
His desire to stay at home is not unique, and we find that many of our policyholders share his preference. One of the goals of Genworth’s Live Well | Age Well Program is to help you live at home independently for as long as you want and can, and the fiscal benefit is that it helps – you and us — preserve your long-term care insurance benefits for when you really need them.
I have spent almost a decade in the long-term care industry and served as a champion of Genworth’s Live Well | Age Well Program since its inception, but now, as a participant in the program, I can speak first-hand about how beneficial it is to have an ally in moments that matter.
I’m glad you’re here. And I hope you’ll give our Wellness and Caregiving Guides a call to see how they can help you or your loved one on their aging journey.

Jamala Arland
President & CEO
U.S. Life Insurance
Eligibility Statement
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Optional Benefits Disclosure

